PUR Vodkais the first ultra premium vodka made in Quebec. A fresh-tasting vodka that stands alone through the sheer excellence of its ingredients.
As one of the world’s most celebrated vodkas, PUR Vodka has raised industry standards for quality and attention to details.
After realizing that there was no Quebec-made vodka, in spite of a rich local supply of premium-quality spring water and first-rate raw materials, Nicolas Duvernois founded PUR Vodka in 2006 with the aim of restoring vodka to its former glory.
In 2008, he teamed up with Christopher Lecky, and the two spent four years in research and development before selling their first bottle.